'Savi' refers to goddesses of beauty and luxury. Our tagline - beautiful as you are - is inspired by this word and invites you to embrace your confident, humble self.
With Savi, we want to cater to every apparel requirement that a woman can have in a lifetime. Whether it's going out for an evening stroll or dolling up for a nighttime event, we want to make every woman feel like a beautiful goddess without compromising on comfort or quality.
Aarti Pareek – believes in the power of words. And 'Female' ignites a sense of fearlessness, love, and empowerment within her.
Whilst 'Savi' – her passion project, always motivates her to go the extra mile.
Through this brand, she wants to pay a long-due homage to Indian craftsmanship, culture, and heritage.
OUR 'VOILA' MOMENT
When Aarti sensed a lack of innovation in the traditional-wear segment, she knew what needed to happen.
The fashion industry was in need of a creative brand that would provide impressive fits, trendy styles, and mood-lifting designs for all kinds of occasions and moods.
That's when 'Savi' was born.
Currently, a significant portion of the Team's time is spent
studying the pulse of fashion and documenting the
ever-changing global trends to create something entirely
different, aesthetically-pleasing, and thoroughly authentic.
Our mission is to celebrate quintessential Indian wear through the prism of sustainability, smart sartorial styles and artful embellishments for every modern woman.
We wish to gcustom-content consistently while always contemporizing traditional silhouettes and conveying our pride for India to our audience.
With a vision to be the most aspirational brand in the Indian womenswear segment, we aim to offer Indian heritage, art, and craftsmanship interpreted with simplicity and elegance.
Reflecting the soul of good comfort, our goal is to top it with a panache for ease, detailing, and mindful designs.
We believe each design has a story & we promise that every story will take you on a journey full of history, culture, and tradition.
'SAVI' is for...
Every millennial woman who is in love with all things handcrafted.
She is timeless and assertive. She expresses herself vividly and explores her identity and the world around her at every opportunity she gets.
She is fabulously independent. Her passion for comfortable, versatile and stylish ethnic, contemporary clothing is common knowledge.
Savi is for everyone who will be overjoyed to don their ethnically contemporary avatar that also values comfort.
From whimsical Anarkalis, and functional three-piece sets to daily-wear straight-fit Kurtas, we offer a wide range of styles that are the perfect assemblage of modern sensibilities and timeless textile techniques. Aspects such as endless comfort and premium quality ensure that every Savi Woman has a delightful experience of dressing up.
Ranging from easy-breezy palazzos to intricately-detailed Shararas, we offer a large variety of bottoms that are trending as well as all-time classics. Each bottom featured here completes your attire most beautifully.
The cover-ups that are the epitome of elegance and gracefulness are featured here. Here lies the perfect opportunity to test your style skills and pick up a Dupatta or a Stole that goes well with a Kurta or top that you already own.
Dress to impress yourself in this all-encompassing dress edit. So, whether you're running errands or attending a lavish party, these dress designs are going to cater to all occasions and suit every mood.
Dress well when you sleep well. With our lightweight and trendy nightwear collection, going to bed will be a luxurious affair. Not only this but our Kaftan sets are the best must-have ensembles for stepping out in style